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Disney+ sets pricing and earlier launch date for Western Europe
The Walt Disney Company has brought forward by a week the Western European launch date for streaming service Disney+.
Disney+ will launch in the UK, Ireland, France, Germany, Italy, Spain, Austria, and Switzerland on March 24th.
Other Western Europe markets, including Belgium, the Nordics, and Portugal, will follow in summer 2020.
Disney has also set a price of £5.99/€6.99 per month for the service, or £59.99/€69.99 for an annual subscription. That’s competitive with Netflix, whose basic package starts at £5.99 in the UK.
At launch, subscribers will have access to shows such as The Mandalorian, High School Musical: The Musical: The Series, and The World According To Jeff Goldblum, as well as Lady and the Tramp, a re-telling of the 1955 animated classic.
Disney said subscribers will be able to watch Disney+ experience on nearly all major mobile and connected TV devices at launch, including gaming consoles, streaming media players, and smart TVs.
Disney+ launched in November in the US, priced at $6.99 per month or $69.99 for a year. Despite a few early technical glitches, the launch has been judged a success with Disney saying it had achieved 10 million subscribers in its first day. Disney is aiming for 60-90 million subscriptions worldwide by 2024.