ViacomCBS


ViacomCBS completes merger four months after agreeing deal

Viacom and CBS have completed their merger, almost four months after first agreeing the long-awaited deal. The combined ViacomCBS brands include CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET and streamers CBS All Access and Pluto TV. Collectively, the business will have an annual content spend of around $13bn, and is to house […]

ViacomCBS sets senior leadership ahead of deal closing

CBS has made a round of senior appointments for the merged ViacomCBS group ahead of the merger closing early next month. The business has tapped Viacom exec Alex Berkett to serve as EVP of corporate development and strategy, leading on all of ViacomCBS’ acquisitions, partnerships, investments and joint ventures internationally. Meanwhile, Marva Smalls is to […]

Viacom’s Pluto TV grows monthly active users to 20m

Viacom’s Pluto TV has grown its monthly active users to around 20m – a growth of nearly 70% this calendar year. In a Q4 earnings call, Viacom boss Bob Bakish said the business’s “focus on an investment” in the AVOD platform was evident, with 43 new channels launched this past quarter, including 24 Viacom-branded channels. […]

ViacomCBS expands David Nevins’ remit as Comedy Central’s Kent Alterman exits

ViacomCBS has made a swathe of changes to its senior management team, with CBS exec David Nevins among those expanding their remits and Comedy Central chief Kent Alterman among senior execs departing. Nevins was named chief creative officer at CBS last year, with oversight across CBS Television Studios, CBS’s entertainment arm, CBS and cabler Showtime, […]

Bakish: Advertiser and distributor partners are “bedrock” of ViacomCBS strategy

Bob Bakish has said that distributor and ad partnerships remain the “bedrock” of the strategy for the combined ViacomCBS going forward.   The Viacom CEO – a regular at the annual MTV European Music Awards, taking place this weekend – was addressing attendees at a pre-awards showcase in Seville, Spain, on Saturday (2 November), where […]

Inside the Endemol Shine sale saga

The ongoing saga of the Endemol Shine sale could be nearing an end, with a number of sources pointing to a small group of players in the running, including Liberty Global-backed All3Media and part-owner Disney itself. Disney, which owns half of Endemol Shine as per its acquisition of 21st Century Fox’s entertainment assets, is understood […]

ViacomCBS ups scripted exec Lauren Ruggiero at Paramount Network

ViacomCBS has promoted Lauren Ruggiero to become US cabler Paramount Network’s SVP of scripted originals. Ruggiero’s new remit will see her focus on creating a development strategy for Paramount Network, which rebranded from Spike in 2017 and has enjoyed success with Kevin Costner-fronted series Yellowstone. She will also oversee production for the US network, which […]

TBI Weekly: Streaming evolution leaves Netflix out on its own

The end of August traditionally signals the end of vacations and a return to work for most in the northern hemisphere but for those in charge of nascent streamers and established players, it’s been a busy month. Following a flurry of summertime activity, attention is now turning back onto Netflix to see how it might […]

ViacomCBS names former VIMN exec as marketing & communications chief

Newly minted US media giant ViacomCBS has bolstered its board with the appointment of Julia Phelps to oversee the company’s marketing and communications operations. Phelps is to become exec VP, chief communications and corporate marketing officer at ViacomCBS and will assume the role upon the closing of the deal – expected before the turn of […]

TBI Weekly: ViacomCBS, a US deal with global implications

CBS and Viacom’s merger might have created a $30bn US-based content company but a foray into their assets reveals a swathe of interests that stretch far beyond American shores, with implications for companies in the UK, Argentina, Australia, India and beyond. In one light, the deal is simply the latest salvo in the long line […]

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