Three Days to Live


NBCU takes on ID as Oxygen retools as crime net

NBCUniversal is repositioning female-focused US cable channel Oxygen as a crime-themed network, putting it in direct competition with Investigation Discovery. The new look network will target true crime-hungry female audiences, which are mainly served in the US by Discovery Communications’ thematic ID channel. The reposition comes after Oxygen expanded its ‘Crime Time’ block to four […]