The Octonauts

Transmedia by numbers

Children’s love of great TV content shows no signs of abating but young audiences are becoming increasingly agnostic when it comes to the screen they use to find it, resulting in the line between app, game, toy and TV show blurring. Mediametrie and Eurodata TV media consultant Claire Mitchell looks at the numbers these crossovers […]

CBeebies launches Playtime app

UK pubcaster the BBC has launched an app to accompany a range of shows on its preschool channel CBeebies. The CBeebies Playtime app works on Apple and Android devices. It allows parents to create profiles for kids and they can collect rewards for progressing in a range of games themed around key shows on the […]

Cake takes rights to NASA-influenced Space Racers series

Kids distributor Cake has picked up international rights to a new preschool series about a space academy, Space Racers. US space agency NASA is on board as a technical consultant on the 50x11mins show. A new company has been formed specifically to produce the show, Space Race LLC. Team members include Mark Risley (Rugrats) and […]