The Diffusion Group
NBCU has ‘best US skinny bundle’ networks
NBCUniversal networks were the group of channels that most US viewers would choose if they…
TDG: ‘Big three’ SVOD players to plough annual $10bn into originals
The ‘big three’ SVOD players – Amazon, Netflix and Hulu – will triple the amount…
VR and AR set for record growth but ‘not ready for primetime’
US research firm The Diffusion Group (TDG) has published TV and video projections for the…
US legacy pay TV services ‘to lose 26% of subs by 2030’
US pay TV providers will lose 26% of their legacy subscriber base by 2030 amid…
‘Over 50% of US millennials binge-watch daily’
More than half of US millennial broadband users binge watch content on a daily basis,…
Most Hulu users prefer SVOD – research
Two-thirds of Hulu users who also subscribe to a traditional pay TV service said that…
TDG: 65% of 18-24s prefer SVOD to pay TV
Almost two thirds of US broadband users aged 18-24 would choose SVOD over traditional pay…
US ‘cord nils’ figure almost triples in five years
The number of US broadband households that do not subscribe to traditional pay TV services…
Over 40% of TV time is now OTT
Video streaming has “fundamentally changed” the TV industry’s competitive landscape, with 42% of TV time…
Half of US pay TV users now watch Netflix
Netflix streaming among pay TV users in the US has climbed from 36% in 2012 to…
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