Indian SVOD net lands Awesomeness content deal

Indian SVOD service Hotstar is targeting the Gen-Z audience after striking a content deal with youth-focused US firm Awesomeness. This will see shows such as Freakish, [email protected] and Confess joining the Hotstar library. Hotstar, which faces competition in India from the likes of Amazon Prime Video and Hooq, already has partnerships with the likes of […]

ITV, AwesomenessTV create UK block

Details of the upcoming AwesomenessTV-themed block coming to UK digital terrestrial channel ITV2 have been revealed. 2Awesome is the name of the programming block first touted when broadcaster ITV and youth-skewed digital producer and network Awesomeness joined forces to distribute programming in the UK in July. The pact marks one of the most significant partnerships […]