Strawberry Shortcake


DHX buys Shortcake, Peanuts for $345m

Canada’s DHX Media has acquired the entertainment arm of Iconix Brand Group, handing it control of the Strawberry Shortcake and Peanuts children’s properties. The deal is for US$345 million, and will see DHX take 100% of Strawberry Shortcake and 80% of Peanuts, with the remaining 20% held by members of creator Charles M. Schultz’s family. […]

Boomerang lands in South Korea

Turner Broadcasting System’s Boomerang channel launches in South Korea this weekend. The channel is already available in large swathes of southeast Asia and Australia, but this new development is the first time it has gone out in northern Asia. Boomerang will debut on major cable and IPTV platforms on Saturday (November 14). As well as […]

Popcornflix adds Sonic, Mario & Gadget

Subscription on-demand platform Popcornflix has added a batch of classic toons to its library. Following new deals with distributor DHX Media, the platform has acquired The Adventures of Sonic the Hedgehog, Inspector Gadget, The Adventures of Super Mario Bros. 3, The Legend of Zelda, The Adventures of Paddington Bear, Strawberry Shortcake, Horseland and UMIGO. All […]

DHX sells thousands of hours to SVOD

DHX Media has shopped 5,000 half hours to various international SVOD platforms. The Canadian kids producer and distributor has shopped 2,800 hours to Shomi, the SVOD service backed by cable companies Shaw and Rogers that launched late last year. DHX shows including Caillou, Johnny Test and Super Why! are now on the platform. UK-produced preschool hit […]

Strawberry Shortcake sold for $105m

American Greetings’ popular Strawberry Shortcake character has been sold for US$105 million. US-based Iconix Brand Group has acquired the franchise, which has spawned various animated TV series, and its related intangible assets for a cash lump sum. The 35-year-old Strawberry Shortcake brand was born out of greeting cards, and has grown a licensing and merchandise […]

Girls want toons!

Commissioners want more girl-skewed animation and say there is not enough coming their way. Producers say that commissioners often shun girl-skewed ideas as they are worried boys will turn off. Meanwhile, a handful of shows with girl characters are global hits. Asking kids TV executives why there are not more cartoons with lead girl characters […]