Snap


Snapchat taps Arnold Schwarzenegger, Serena Williams for ‘creator shows’

Social media company Snap is moving further into original programming by tapping celebrities including Arnold Schwarzenegger and Serena Williams for its newly launched ‘Creator Shows’. The content will last between three and five minutes, with eight to 10 episodes per season, and will feature celebrities such as Williams, Schwarzenegger and Kevin Hart, along with creators […]

Snap unveils new slate of originals

Snap held its first-ever Partner Summit on Thursday (4 April) to unveil a list of new original shows as well as games and new features. The purpose of the event is to unveil new products and encourage potential partners to build features or products that work with the Snapchat App. New Snap originals will begin […]

Snap reports 36% revenue rise following ‘Shows’ spotlight

Snap beat analyst estimates with a 36% revenue rise which it attributes to its redesign of Discovery – the destination for premium content made by the company and its partners. The company reported what it called “record” revenue of $390m for Q4, up by 36% year-on-year. Full-year revenue was $1.2bn, up 43% from 2017. CEO […]

TBI Weekly: Old vs. new money face off for unscripted

A wealth of shiny digital entrants may well suggest TV is currently a supplier’s market, but this week’s Realscreen Summit has been an invaluable reminder that sustainable business models in the unscripted world are still lacking, particularly as stalwarts such as Discovery and Nat Geo endure major upheaval.   “Old money” cable networks and broadcasters […]

Snap’s Nick Bell steps down as content head

Snap’s VP of content Nick Bell is to step down after five years with the company where he made a major push into original programming for the platform. Bell will be succeeded by former Huffington Post CEO Jared Grusd, who was hired this October along with chief business officer Jeremi Gorman. Grusd is chief strategy […]

Snapchat acquires slate of Barcroft titles

Snapchat has acquired five new titles from Barcroft Media. The London-based factual producer has sold eight programs into the mobile-first platform, including Ridiculous Ride, Snapped In The Wild, Beast Buddies, Born Different (pictured) and Shake My Beauty, which are now available on Snapchat’s Discover page. Born Different  premiered on the platform last month and its first […]

Snap bets on local originals and media partnerships

Snap has revealed a slate of new UK shows coming to its platform through partnerships with the likes of Sky and Vice as it pivots away from commissioning producers.   Rami Saad, head of international content partnerships for Snap, revealed 16 new localised titles from The Guardian, The Culture Trip, Gleam Futures and long-term partners Sky […]

Snap taps Amazon, HuffPo alum for strategy

Snap is taking its chief strategy role and splitting the office’s responsibilities between Amazon’s Jeremi Gorman and Huffington Post’s former CEO Jared Grusd. Imran Khan has acted as chief strategy officer since 2015. He revealed in September that he is to leave and get back into investing. Grusd, who has also held roles at Spotify, […]

Snap launches first full slate of originals

Two years after launching its first original series Good Luck America, Snap has launched its first full slate of original titles.  The slate includes a dozen shows such as Co-Ed, a new comedy from the Duplass Brothers, Class of Lies, a mystery thriller, and Endless Summer, a docuseries following rising stars in Laguna Beach. Endless […]

Snap and NBCUniversal launch digital content studio

Snap and NBCUniversal are partnering on a new digital content studio that will make made-for-mobile programming that will primarily debut on Snapchat. The joint venture will be based in Santa Monica, California, and will initially focus on developing and producing shows – including scripted and other genres – for the Snapchat platform. NBC Entertainment veteran […]