Binge viewing is more common in the US than in Europe but is rapidly becoming “standard practise” in both markets, according to Ampere Analysis. The research firm found the proportion of internet users who ‘strongly agree’ they frequently watch several episodes of the same TV show back-to-back is 22% in the US and 15% in […]
Although over-55s remain staunch supporters of linear television, a new study shows they are now waking up to binge viewing through SVOD platforms. According to Ampere Analytics, there is virtually no difference in viewing habits between those aged 55-64 and 18-24s if subscription on-demand is the only service in their household. Over-55s SVOD users watched […]
Facebook is “closing the gap on TV advertising”, with the average site user to soon be worth more than an average TV viewer, according to Ampere Analysis. The research firm said that the average revenue per-user generated by Facebook advertising has grown six-fold in North America and four-fold in Europe in the past five years. […]
Interest in sport among young millennials is “on the decline” with many viewers lured away from sport by the wealth of TV and online video content, according to new research. An Ampere Analysis report claims that demographic andcultural shifts are “changing the way younger audiences view sport”, with the some evidence suggesting that the availability […]
Selling up to The Walt Disney Company could give subscription on-demand service Netflix a route into the lucrative sports content game, according to a research house. Disney has plans to monetise its ESPN cable channel as an SVOD service, and buying Netflix could supersize its ambitions, Simon Murray (below left), principal analyst at Digital TV […]
The United Kingdom’s decision to leave the European Union is one of the most seismic changes for international television in living memory. Jesse Whittock asks what it means for the industry. The UK has always been a leader in international production and distribution. It is credited, among other things, with helping to develop and fine-tune […]
Most consumers believe 2016 will mark the ‘summer of peak TV’, but that the saturation of series on television is no bad thing, according to a study. Some 73% of respondents to a Miner & Co. Studio study agreed 2016 was ‘the summer of peak TV’, with more quality content released than ever before, with […]
The foundations underpinning European coproductions have been “blown up” by the UK’s decision to leave the European Union, an industry body is warning. The TV industry has been plunged into uncertainty after the British public voted to leave the EU, with Prime Minister David Cameron subsequently saying he will step down. Various companies and individuals […]
Netflix is now the most watched on-demand video service in the US, beating YouTube into second place, according to new research. Ampere Analysis, which measured the proportion of people interacting with a given service over the past month, says Netflix now has a 47% share of streaming eyeballs in the US, ahead of YouTube with […]
An international launch of an Amazon TV service is “imminent”, according to analysts. The retail giant’s Prime Instant Video service is currently available in the UK and Ireland, Germany and Austria and Japan, as well as its domestic US. It has recently looked to add channels to its video offering in the US via a […]
