Red Table Talk

Facebook sets out to fund publisher-led content with talent

Facebook is extending its relationships with digital publishers such as Tastemade and LadBible, funding creator and talent-led content for video platform Watch. Matthew Henick, global head of content planning and strategy for the social media giant, says the new initiative, in which Facebook is commissioning digital publishers, is a turn of the dial from its […]

Facebook’s ‘Red Table Talk’ format to be localised internationally

Facebook’s hit talk show format Red Table Talk is to be reversioned outside of the US, according to creator Jada Pinkett Smith. Smith, who hosts the show with her mother Adrienne Banfield-Jones and daughter Willow, has said Red Table Talk “is going to start expanding internationally” following a successful year-long run on the social media platform, where […]

Facebook looks to “game-ify” content

As the platform roll outs its video offering Watch globally, it is ramping up its search for formats that can “game-ify” content and leverage Facebook’s interactivity across Europe. Manori Ravindran reports. This MIPCOM, it has been exactly one year since Facebook execs such as unscripted head Toby Faulkner first hit the ground in Cannes, courting […]