TBI Weekly: AVOD, branding and ‘You’ discussion dominates NATPE
The aftermath of rampant consolidation was in the spotlight at this week’s NATPE market, where the uptick in AVOD models, rights ownership and branding à la Netflix-Lifetime hit You dominated the discussion. Steven Cahall, senior analyst with RBC Capital Markets, said it best early on in the week: “If you don’t work for the four […]
