Primal Media


NBC leads Primal Media & Group M’s reality format ‘The Underdog’ into the US

NBC in the US is developing STV Studios’ reality format The Underdog, following a deal with NBCUniversal (NBCU). The show, which was created by STV-owned Primal Media and is co-owned by GroupM Motion Entertainment, sees a cast of conventionally popular contestants competing in a popularity contest. However, in amongst the group is an underdog that […]

TBI Formats Hot Picks: The Underdog

Producers: Primal Media & Motion Content Group | Distributor: All3Media International | Broadcaster: E4 (UK) What seems like a straightforward reality competition format with a charismatic cast comes with an unexpected twist in the form of the unassuming ‘Alan’. The participants believe they are competing in a popularity contest set in a unique environment, with […]

MGM bolsters UK unscripted team with Primal Media addition

MGM has continued to ramp up its recently minted UK unscripted team by appointing Primal Media’s Paul Evans to head up development. Evans most recently held the same role at UK prodco Primal Media and worked on shows including Channel 4’s Home Free and ITV’s gameshow Bigheads. Prior to that, he had spells with producers […]

Gunpowder & Sky hires Primal Media alum for unscripted

LA-based producer Gunpowder & Sky has hired former Primal Media exec Paul Evans to oversee development for the company. Evans becomes head of unscripted at the producer’s London office having most recently been a consultant for All3Media-owned Optomen Television. Before that he headed up development for UK prodco Primal Media and has credits on shows […]

Exclusive: BBC to extend Tim Renkow, Lorraine Bracco comedy ‘Jerk’

The BBC has given the nod to a second season of acclaimed comedy Jerk, the breakthrough series starring Tim Renkow and Lorraine Bracco (Sopranos), which explores the life of a man living with cerebral palsy. Jerk revolves around stand-up comedian Renkow, who plays a heightened version of himself as an art school dropout who uses […]

Lionsgate poaches ITV exec for UK

Lionsgate has hired Sarah Conroy as executive producer, reuniting her with her former ITV boss, Steve November. Conroy will report to November, who joined independent studio Lionsgate from ITV late last year. At the UK broadcaster, she was a drama commissioning editor and part of November’s team. At Lionsgate, she will work to grow the […]

Lionsgate backs Gogglebox pair’s indie

Lionsgate has invested in Primal Media, the new prodco from Mat Steiner and Adam Wood, the execs behind Gogglebox Entertainment. Steiner and Wood left Sony-backed Gogglebox earlier this year, leading to the closure of the prodco. Their biggest success to date has been horror gameshow Release the Hounds, which plays on ITV2 in the UK. They […]