Pierre Cheung


Nick Asia goes on Deer Run with iQiyi & Zhejiang

Nickelodeon Asia and China’s iQiyi and Zhejiang Satellite Television have joined forces to create an animated series titled Deer Run. The coproduction will see the series launch on iQiyi and Zhejiang in China and Nick Asia elsewhere in the summer of 2019. Nick Asia parent Viacom International Media Networks (VIMN) will have licensing rights once […]

Another BBCWW Asia exec defects to Viacom

Pierre Cheung has been hired as Viacom’s China chief, joining from BBC Worldwide and reporting to Mark Whitehead, another ex-BBC exec that left the company for Viacom. As senior VP and general manager of Viacom International Media Networks for Greater China, Cheung will oversee the its services and programming in China and develop a long-term […]

China shake-up at BBC Worldwide

BBC Worldwide has recruited Kelvin Yau as its general manager for Greater China, with veteran exec Pierre Cheung leaving the commercial arm of the UK pubcaster after 15 years. Yau will run channels and content activities for Worldwide, the commercial arm of UK pubcaster the BBC, in the Beijing-based role, which covers China, Hong Kong, […]

BBC cuts Chinese VOD deal

BBC Worldwide has licensed a raft of drama and factual programming to Chinese streaming and on-demand video site Sohu.com. Titles included in the package deal include documentaries Frozen Planet (pictured) and Earthflight. Scripted shows include Ripper Street, Mad Dog, Sinbad and Silk. Sohu, which is listed on the US Nasdaq exchange, recently became the first […]

BBC Worldwide cuts factual deal with China’s CCTV

BBC Worldwide, the commercial arm of the UK public broadcaster, has sold a package of programming to CCTV. The Chinese state broadcaster has taken 65 hours of BBC Worldwide-distributed factual programming in a deal announced at Worldwide’s third China Showcase, its regional sales event aimed at the country’s broadcasters. The package acquired by CCTV is […]