PewDiePie


Disney drops PewDiePie in race row

Disney and Maker Studios have distanced themselves from PewDiePie after the YouTube star posted videos that included antisemitic comments. The Wall Street Journal broke the news in the wake of its own investigation, which is said found nine recent PewDiePie videos that included antisemitic jokes or Nazi imagery. Disney acquired Maker in 2014 and the […]

Networks ‘must embrace eSports to stay relevant’

Broadcasters must adapt to the specific tastes of millennials in order to survive, and in particular to the emerging phenomenon of e-sports, according to a top European exec. MTGx’s Arnd Benninghoff said eSports was becoming “the defining pillar of  pop culture”. Speaking at TV Connect in London yesterday, Benninghoff, CEO of Modern Times Group’s new media arm, MTGx Ventures, said that […]

YouTube to premiere first Red originals

YouTube is due to premiere its first original content for its new US-based subscription service, YouTube Red, next week. The video streaming service’s first four titles for the service will be two feature-length films, a feature-length doc and a reality-adventure series staring YouTube star PewDiePie. The two films are: Dance Camp, an Awesomeness TV-produced film […]

Divimove unveils YouTube channel stats

Divimove has released an array of statistics about the top-performing channels and talent on YouTube. The FremantleMedia-backed MCN said it was a ‘pet annoyance’ that YouTube stats are thin on the ground, or out of date, so it was releasing its own research, based on tracking 1.5 million YouTube channels. The Germany-based firm said that, […]

PewDiePie launches Maker-backed Revelmode

YouTube phenomenon PewDiePie has launched his own talent network backed by Disney-owned MCN Maker Studios. Revelmode will initially feature a handful of YouTubers – selected by Felix Kjellberg, aka PewDiePie – who have a shared passion for gaming and pop culture. The eight initial creator partners include Kwebbelkop,EmmaBlackery, Dodger, CutiePieMarzia, Markiplier and CinnamonToastKen with more members […]

Maker debuts Fat Jew digital toon

The Walt Disney Company’s multichannel network Maker Studios has released an animated series starring internet comedy star The Fat Jewish. Story Time with Fat Jew launched on the YouTube page of Josh Ostrovsky, aka The Fat Jew, and on Maker’s own streaming site, MakerTV. The series, which Matador Content (Lip Sync Battle) produces, will run […]

YouTube takes on Twitch with gaming site

YouTube is launching a new app and website dedicated to video game-related content, in a move that will see it take on Amazon-owned gaming site Twitch. YouTube Gaming will launch this summer in the UK and US, will feature game-related videos and live streams of users playing video games, and marks an attempt by YouTube […]

MCNs ‘key to reaching younger viewers’

Multichannel networks are “key to reaching younger online video viewers”, with millennials watching 5.5 hours of internet video per week on smartphones and six hours per week on tablets, according to Parks Associates. The US-based research firm claims that there will be more than 200 million online video viewers in North America by 2016 with […]

Disney to pay $500m for Maker Studios, say reports

Stateside reports claim The Walt Disney Company is in talks to buy YouTube channel operator Maker Studios for around US$500 million. Maker, which is a founding partner of the upcoming MIP Digital Fronts, operates ultra-successful YouTube channels such as PewDiePie (left), currently the web video platform’s most subscribed net. Overall, Maker claims to get 5.5 […]