Parrot Analytics


Data: Walking Dead is TV’s ‘most in-demand’ show

The Walking Dead is the most in-demand television show in the world, according to exclusive data seen by TBI. In the fourth quarter of 2015, the AMC series, which is firmly established as the US’s highest-rating programme, had the highest ‘Global Average Demand Rating’, a metric developed by data science and technology specialists Parrot Analytics. […]

‘HBO, Netflix lead Amazon in digital originals’

Demand for key original series from HBO Now and Netflix far out-strips that for Amazon Prime Instant Video shows internationally, according to new research. Parrot Analytics’s study of the UK, US and Australian markets showed HBO’s Game of Thrones is by far the most demanded originally-produced series from an SVOD provider. The results were reached […]

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