Olivier Laouchez

Trace forms US venture with investor backing

Youth-focused channels group Trace has partnered with a group of investors including Wyclef Jean to launch a joint venture in the US. Trace USA will be majority owned by African-American enterpreneurs, with media veteran John Pasmore leading the venture. The shareholders include rapper Jean, clothing line Fubu co-founder J Alexander Martin, JKD Entertainment’s Karlie Lewis […]

Trace SVOD service to launch before end of year

Youth-focused international media group Trace TV is set to launch its long-awaited SVOD offering Trace Play by the end of this year, according to CEO Olivier Laouchez. Laouchez told TBI sister title Digital TV Europe at MIPCOM that Trace Play would be available in English and French in 100 countries. Trace has acquired additional content rights […]

Trace buys African SVOD service

Trace has acquired African subscription video-on-demand service Buni.tv as it gears up to launch its own Trace Play SVOD service in Africa later this year. Buni.tv CEO Marie Lora-Mungai confirmed the deal in a Facebook post, describing Trace as an “ideal” and “forward-thinking” partner. “Trace and Buni.tv share the same strategic vision in that we […]

Trace to launch international SVOD service in June

Youth-oriented media group Trace will is due to launch Trace Play, a new international subscription video-on-demand service, beginning this June. The millennial-focused service will launch first in France, Switzerland, Belgium, and other French-speaking territories in the Carribean, and then launch in the UK and US at the same time between two weeks to a month […]