Lars Wagner

German Disney Channel claims best ever free TV launch

Disney Channel’s debut on German free TV has produced strong results for the Mouse House. The network launched last Friday (January 17) and scored a 9.9% market share of children aged 3-13 and a 2.5% share among 14-49s. This lead to a total of 10.8 million watching the channel during the weekend and an overall […]

Germany’s kids’ channels competition heats up

German children’s TV is set for its biggest shake-up in years, with the Disney Channel set to go free-TV – a move that places it in direct competition with Super RTL, the market leading family network that the Mouse House joint-owns. Jesse Whittock assesses the battle ahead. The pace of change in the German kids’ […]

Disney Channel launch prompts ESPN switch at Super RTL

Disney has replaced its representatives on German family network Super RTL’s board with the managing director of ESPN EMEA, as it prepares to launch its Disney Channel brand in the territory. TBI understands ESPN’s Ross Hair (below) has joined the Super RTL board to replace Giorgio Stock – who recently left Disney to join Turner […]

Disney Channel to launch in Germany

The Walt Disney Company will launch Disney Channel on German free-TV next year, a move that throws a question mark over the future of Super RTL. The move was widely expected after Disney acquired German free net Das Vierte last year. Lars Wagner, Disney Channels Germany’s general manager, will assume command of the new 24-hour […]