Instagram


Instagram’s IGTV orders Michelle Obama student series with ATTN

Social media giant Instagram has ordered a show exploring the lives of students with the former US first lady Michelle Obama. A Year Of Firsts is produced by US-based ATTN in partnership with Obama’s educational organisation Reach Higher and will document the lives of students who are starting their first year at university. The six-part […]

Instagram launches video service IGTV

Instagram has formally launched its rumoured, long-form, vertical video service, IGTV. The Facebook-owned photo sharing service described IGTV as Instagram’s “most exciting feature to date” and the beginning of “a new chapter of video on Instagram. Users able to access IGTV through a standalone app or within the Instagram app itself. Videos appear in full-screen […]

TBI Weekly: Instagram will not host the next Game of Thrones

This week, The Wall Street Journal revealed that Instagram may allow video uploads up to an hour long on its app, but it’s unlikely the tech company will be taking on the likes of Netflix or HBO quite yet. The Facebook-owned app has apparently been having conversations with a range of content makers, publishers and […]

Instagram to launch “video entertainment hub”

Instagram is reportedly planning to allow video uploads of up to an hour and is looking to roll out a professional video hub as part of its service. The Facebook-owned photo sharing site has had conversations in recent weeks with content creators and publishers about producing long-form video for the platform, according to a Wall Street […]

Comedy Central poaches Gleam short-form expert

Pay TV channel Comedy Central UK is to push heavily into short-form video after hiring Claire McArdle from social talent agency Gleam Futures. McArdle will be VP, Comedy Central International Studios, based out of London and reporting to Comedy Central and MTV UK managing director Jill Offman. She will commission digital originals, focusing on identifying […]

First Instagram scripted series launches

Picture-sharing platform Instagram has had its first exclusive scripted series launched. Shield 5 debuted on the platform yesterday, marking the first time Facebook-owned Instagram has been used as the exclusive platform for a scripted programme. Twenty-eight 15-second episodes will roll out during this month. The series tells the story of a security driver on the […]

Public petition to save BBC Three

A petition signed by more than 270,000 people opposing plans to take youth-skewing network BBC Three online only has been delivered to the BBC Trust. Campaigners delivered the petition in person yesterday to the BBC’s governing body on the final day of the public consultation into the plans to move the linear channel online. A […]

Italian channels spin Endemol DJ format

Italian pay TV channel Sky Uno and free-to-air counterpart Cielo have commissioned an eight-part DJ format hailing from Endemol. TOP DJ will comprise a nationwide search for Italy’ best disc jockey through live club performances at venues packed with fans and celebrity guests. The winner, decided by veteran Italian DJs, will get a contract with […]

The Voice app launches

The BBC has launched a companion app for the second season of singing competition show The Voice. The Voice Predictor game, which is available now to download for iOS and Android, will build on the BBC’s recently launched Antiques Roadshow second screen app, and offer play-along and between-show games. The BBC said a ‘Team Predictor’ […]