Inside Edge

Amazon Prime finds Lipstick Under My Burkha

Amazon Prime Video has made an exclusive deal with Prakash Jha Productions for the premiere of Indian movie Lipstick Under My Burkha. The movie will be available on Amazon from August 15 for South Asian Association of Regional Cooperation (SAARC) territories, including India. Prime will be the exclusive home for the film, which will not […]

Amazon touts local originals as Inside Edge scores

Amazon’s first original Indian drama, Inside Edge, has quickly become the most watched title on its local service, and other in-house productions are driving viewing elsewhere. Cricket-themed drama series Inside Edge, which runs to ten parts, debuted on Amazon Prime Video India on July 10. According to the e-commerce giant, “nearly 50%”of its local customer […]