HBO NOW set for ‘case-by-case’ int’l launches

Subscriber satisfaction for HBO’s US over-the-top service has surpassed expectations with announcements about new country launches likely to follow “in the near future”, according to HBO CEO Richard Plepler. Speaking on the second quarter earnings call of HBO parent company Time Warner, Plepler (pictured) said that less than 1% of HBO subscribers have axed their […]

Romanian launch for HBO Go

HBO’s TV Everywhere service HBO Go has launched on Digi Net and Digi TV in Romania, giving it wider reach in the country. HBO Go is available to authenticated customers of the RCS&RDS-owned Digi pay TV services that have the Maxpak package or pay for HBO as part of their subscription. It has already launched […]

HBO launches SVOD Netflix rival

HBO has unveiled HBO Now, its OTT subscription on-demand service that will allow consumers access to its premium content for a monthly rate. The service will launch in April, marking a significant new entrant the competitive SVOD market that Netflix and Amazon Prime Instant Video currently dominate. Anticipation around HBO’s OTT offer has been growing […]

Streaming media player ownership to hit 40% in US

Streaming media player penetration is set to reach 40% of US broadband homes by 2017, with these devices to be found in some 39 million households, according to research by NPD Group. The research firm predicts that streaming media player ownership will grow from just 16% of US internet homes in the first quarter of […]

HBO’s OTT service to shake up SVOD market

Roughly 17% of US broadband households would be likely to subscribe to HBO’s forthcoming over-the-top video service, according to new research by Parks Associates. The research firm said that among those likely to subscribe, 91% are currently pay TV subscribers, while roughly 50% would cancel their pay TV service after subscribing to HBO’s OTT service, […]

HBO Go launches on Amazon

HBO Go has launched on Amazon’s Fire TV device in the US and is due to go live on the Fire TV Stick this spring. HBO subscribers will now be able to access the network’s on-demand catalogue from the Amazon TV streaming box, and use the device’s voice control to search for programmes. “Since launch […]

Netflix dominates traffic as Amazon ups share

Netflix remains by far the most-used paid-for website in North America during peak hours, while Amazon Prime Instant Video is officially now the second-most used paid-for service, according to a new report. Netflix accounts for 34.9% of downstream traffic in peak hours in North America, broadband solution intelligence firm Sandvine’s Global Internet Phenomena Report for […]

HBO Lat-Am cuts NBCU volume deal

HBO Latin America has agreed a multiyear movie deal with NBCUniversal. The agreement give HBO the Hollywood studio’s features for its channels in Latin America and the Caribbean from 2015. HBO will have first pay TV window rights and run the features on the HBO and Max channels. The deal also allows it to make […]

HBO GO launches on Google’s Chromecast

HBO’s catch-up service GO has launched on Chromecast, the internet giant’s digital media player. The launch means that consumers with the Chromecast device, which is currently only available in the US, can watch signature HBO series including Game of Thrones, Girls and Boardwalk Empire. Google announced the news in a blog post from Shanna Prevé, […]

HBO on basic cable for first time

HBO is being offered as part of a basic tier channel package in the US for the first time. To this point, HBO has always been a premium tier channel, though Jeff Bewkes (left), CEO of HBO parent Time Warner, has recently made noises suggesting he was looking at more competitive pricing options. HBO and […]