FremantleMedia Italy

Fremantle and MTG digital firms launch music format

FremantleMedia’s Tiny Riot! and MTG-owned Zoomin.TV have teamed to launch Continuum, a new music format that will start online before, they hope, transferring to TV. The digital firms’ new format will see four YouTube stars from four different countries, who have never met each other, united to create new songs and tap into each other’s fan […]

FremantleMedia Italy hires Viacom exec

FremantleMedia Italy has hired Viacom executive Filippo Madella to become its director of branded entertainment. Madella will oversee the team that looks after brand integration and branded content television shows at the Italian arm of the X Factor and Italy’s Got Talent producer. Based out of Milan, he will also look to develop partnership with […]