Essential 11


New-look Essential emerges after Canada MBO

Toronto-based 11 Television Canada has rebranded under a new CEO after a management buy-out. The firm will now be known as Essential Media Canada, with executive producer Jonathan Dueck (pictured, left) installed as CEO and Joey Case (right) named executive producer and creative director. This comes after Dueck and Case bought former CEO Michael McMahon […]

Canada’s Primitive buys into Essential 11

Canada-based Factual producer Primitive Entertainment has bought into fellow prodco Essential 11 as part of a joint push into the fact-ent genre. Toronto-based Primitive becomes a shareholder in Essential 11 under the terms of the new partnership. Essential 11 is, in turn, a joint venture between 11 Television Canada and Australian Essential Entertainment. “We continue […]