Endemol Beyond

Endemol Shine unites commercial teams

Endemol Shine Group has combined the Shine 360° and Endemol international commercial partnerships teams under the leadership of Branco Scherer who is promoted to managing director of the merged entity. The commercial team oversees branded and ad-funded programming, licensing and merchandising and digital products. Scherer will run the team with Lorraine Burgess becoming director of […]

Endemol Beyond hires for new regional hub

Endemol Shine Group’s digital division, Endemol Beyond, is opening up a new hub in Asia. The production and distribution group has recruited Christopher Smith to run the new Singapore-based operation and he joins from media agency Mindshare. The Asian hub will make Asia-skewed versions of Endemol Beyond digital formats, starting with a local version of […]

Endemol Shine UK retools MCNs

Multichannel networks Endemol Beyond UK and ChannelFlip are to continue operating separately under the Endemol Shine UK umbrella. The two companies come from different sides of the Endemol Shine Group merger, with Endemol Beyond UK previously part of Endemol and ChannelFlip part of Shine Group. As part of a restructuring Endemol Shine UK executive producer […]

Endemol Beyond extends premium model

Digital content network Endemol Beyond is launching new premium YouTube channels. Pop culture-focused Loosky and sports and gaming channel Smasher will debut this year. The former will include scripted series Neurotica from the writers of The Office and HBO’s Hello Ladies and reality series True Internet Tales, while the latter is a collaboration with YouTube […]

Endemol Shine launches in Germany

Endemol and Shine have begun working as a merged unit in Germany this week, with the shape of their united subsidiary divisions now known. Endemol Shine Germany will be organised along four lines: Comedy and Light Entertainment, Show (formats), Reality, and Docu & Factual. As previously reported, Endemol Germany’s Marcus Wolter (pictured) will run Endemol Shine […]

Endemol Beyond to debut slate at MIPTV

Endemol Shine Group’s premium online channels arm, Endemol Beyond, is to showcase its programming to buyers for the first time next week at MIPTV. Endemol Beyond will be on the Endemol Shine Group stand selling properties such as Michelle Phan (pictured) vehicle Icon, animated series Simon’s Cat, physical endurance show People Are Awesome and French […]

Endemol Beyond launches online channel

Endemol’s digital division has teamed up with YouTube beauty and fashion expert Michelle Phan to launch Icon, a new online channel. Content from the new Endemol Beyond unit will be available in the US and UK on YouTube as well as via Dailymotion, Roku, Pluto TV and connected TV and social media platforms. The channel will […]

Endemol Beyond staffs up

Endemol Beyond has made more hires, adding a new sales senior VP and east coast sales VP. The digital and MCN division of Endemol Shine, Endemol Beyond has been staffing up in the US, last week announcing the appointment of former Lionsgate and Participant Media exec Adrian Sexton as COO of Endemol Beyond USA. Jeff […]

News brief: Endemol Beyond launches #Muthaship

Endemol Beyond USA will launch a YouTube reality show, The #Muthaship, on December 1. The series, which follows ex-Sopranos star Drea de Matteo and her unconventional family, will go live on BEYONDreality, a YouTube channel that’s part of the Endemol Beyond stable. The #Muthaship is BEYONDreality’s is first series, and will combine “traditional reality TV […]

Endemol Beyond launches Latin production hub

Endemol’s online channels and production division has launched a production hub in Brazil. Endemol Beyond has brought in Vanessa Oliveira to run the new unit, which will build a network of premium online channels from Brazil, invest in premium online content and work with ad agencies and talent. Oliveira, who will be manager of São […]