Debra L. Lee

Viacom placing BET in France

Viacom will launch a round-the-clock BET channel in France next month. The entertainment channel will roll out on the CanalSat, Numericable/SFR, Free and Bouygues Telecom pay TV platforms, giving it a reach of 17.6 million French homes. BET will have a raft of programming carried on the US version of the channel, including Real Husbands […]

BET hires Nick, Facebook execs

Viacom’s African American cable channel BET has hired a former Nickelodeon international programming chief and a Facebook entertainment boss. Pete Danielsen has been named executive VP, programme planning, scheduling and acquisitions, while Kay Madati will be EVP and chief digital officer at BET Digital. Danielsen was previously EVP, worldwide programming for Viacom International Media Networks, […]