TBI In Conversation: TikTok’s European chief on brands, formats & drama
TikTok has exploded into the public consciousness like few – if any other – video-led service before it. UK & Europe chief Rich Waterworth tells Richard Middleton how he sees the future panning out. If you’re reading this, chances are you’ve already downloaded TikTok onto your phone. And if you’ve not, you probably should. Few […]