Stay UpdatedAmpere Analysis
1 min read
Ampere: Facebook closing gap on TV advertising
Facebook is “closing the gap on TV advertising”, with the average site user to soon…
2 min read
Consumers ‘spend more than ever on TV services’
The average consumer is spending “more than ever before” on TV services by combining pay…
1 min read
Snapchat users love comedy and sport, shun docs
Snapchat allows content companies to reach young viewers in a way that other social and…
2 min read
Netflix ‘repositioning as premium channel’
Netflix’s programming spend now matches that of the major premium channels and with geographical expansion…
2 min read
‘Sports viewing on the decline among millennials’
Interest in sport among young millennials is “on the decline” with many viewers lured away…
2 min read
Disney deal ‘could propel Netflix into sports’
Selling up to The Walt Disney Company could give subscription on-demand service Netflix a route…
1 min read
SVOD-only households on the rise
The proportion of homes ditching traditional TV and exclusively taking an SVOD service is on…
2 min read
Netflix plots fully localised Polish service
Netflix has revealed plans to fully localise its on-demand service in Poland, striking back at…
2 min read
SVOD users ‘turning away from pay TV’
SVOD consumers watch more TV than pay TV-only homes and are increasingly turning way from…
7 min read
Brexit strategies
The United Kingdom’s decision to leave the European Union is one of the most seismic…