44 Blue


TBI Formats: Year in Review

The best-sellers, the trend makers, the battles, the emerging territories, the industry favourites… here is the TBI Formats Year in Review. If This Time Next Year and Lip Sync Battle were among the best sellers, there were also new distributors on the ground this year. Twenty-sixteen was the first full year for Vivendi’s new formats […]

Dwayne Johnson drums up new reality show

Former pro wrestler Dwayne Johnson is continuing his foray into TV production with Clash of the Corps, a reality show set in the world of competitive drumming. The show is for Latino-skewed US cable net Fuse and will follow two teams of drummers – the Cadets from Pennsylvania and the Blue Devils from Northern California – as they […]

Transgender reality modelling series set for cable

Whoopi Goldberg is exec producing Strut, a reality series set within a agency for transgender models. The show is for NBCUniversal’s US cable net Oxygen and will be produced by Goldberg’s One Hoe and Red Arrow Entertainment-controlled 44 Blue. It will follow five transgender models – Laith De La Cruz, Dominique Jackson, Isis King, Ren […]

Red Arrow buys Wahlburgers prodco

Red Arrow Entertainment has acquired a majority stake in 44 Blue, the LA-based prodco that makes cable series including Wahlburgers for A&E and Pit Bulls & Parolees for Animal Planet. The longstanding production business was created in 1984 by Rasha Drachkovitch and Stephanie Noonan Drachkovitch. Both execs will stay on following deal completion. 44 Blue’s […]

Whoopi Goldberg making reality series about her daughter

Whoopi Goldberg’s One Ho Productions and US indie 44 Blue Productions are teaming to make a reality series about Goldberg’s daughter Alex Martin and her family. The show, which has no broadcaster yet attached, will follow Martin as her eldest daughter moves back into the family home with her fiancé and new baby. She is supported […]

Talk show host Wendy Williams forms prodco

US talk show host Wendy Williams has formed her own production company Wendy Williams Productions (WWP). Veteran reality TV producer Lisa Knapp has been hired as senior VP of development at the new firm, which is also backed by Debmar Mercury. Williams has formed WWP with her manager Kevin Hunter. It will make unscripted reality, […]