The TBI Interview: Manuel Alduy, France Télévisions
France Télévisions has a new international team and a rejuvenated global scripted strategy to attract younger viewers. Marie-Agnès Bruneau speaks to Manuel Alduy, who is leading the charge “We want ‘organically international’ shows, appealing to a mainstream audience with a key 25-50 focus, and able to generate conversation” France’s TV industry could be about to […]