Nippon rolls out silent gameshow format ‘Mute It!’

Mute It!

Japan’s Nippon TV is offering worldwide format rights to its new primetime gameshow Mute It!, which recently aired on the network.

The family-friendly studio-based format was created for and produced by Nippon TV and is available in 30-to-120-minute episodes.

It sees contestants play four stages of game in the ‘hall of silence’, a custom-built studio filled with difficult challenges for the players to accomplish, along with numerous sound straps. Players must pass these challenges without making any sound louder than 50db – or else the ‘sound watchman’ will take them away.

Those that make it to the end, however, are in with the chance of winning a cash prize.

“Given our prior success with the enormously popular Silent Library, we are pleased to be presenting Mute it!, a game of silence, unlike any other game show,:” said Atsushi Sogo, president of international business development at Nippon TV.

“[The format] pushes the limits of human concentration and balance whereby if a contestant makes any sound at all they are immediately disqualified from the game. Mute It! brings a breath of fresh air to a world normally filled by loud game shows.”

Tags: Nippon TV

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