The Masked Singer creator Park Won Woo has struck a first-look deal with NBCUniversal-owned Universal Television Alternative Studio.
The Korean formats creator, who has more than 22 years of experience in the industry, is responsible for MBC Korea’s The King Of Mask Singer and has also produced Top Gear Korea, 300: War Of The United Voices and 1 vs. 100 Korea.
Formats to emerge from the deal are to be distributed internationally by NBCUniversal International Formats.
The pact comes on the back of widespread success for The Masked Singer format, whose second season on Fox in the US continues to draw strong ratings, and which will launch on UK broadcaster ITV in the new year, as revealed by TBI.
Toby Gorman, president of Universal Television Alternative Studio, said: “We couldn’t ask for a better collaborator. Park Won Woo is uniquely innovative and his out-of-the-box imagination, paired with his clear and distinct voice, has resulted in countless formats that have travelled around the world. He is highly sought after and we look forward to developing the next big formats together.”
Park said: “It is exciting and an honour to collaborate with Universal Television Alternative Studio,” Park said. “I look forward to working with the creative team and surprise the world with the next big formats soon.”