Beta Film and Deustche Telekom are launching a strategic partnership to boost European series on Telekom’s Magenta TV.
The long-term agreement will allow the platform to draw from Beta’s catalogue of high-end European programming.
Italian series Il Cacciatore – The Hunter, Eastern Europe’s Wasteland and Spain’s Cocaine Coast will be the first European titles to appear on the channel.
Il Cacciatore – The Hunter follows an Italian prosecutor taking on organized crime gangs in 90s Italy. The show by Cross Productions and Beta Film scored record ratings on Italy’s RAI, according to Beta Film.
HBO’s drama series Wasteland (by Nutprodukce), one of the first high-end Eastern European series ever produced, is an intense psychological drama set in the rust belt at the Czech/Polish border.
Meanwhile, Cocaine Coast, a critically acclaimed Atresmedia Original by bambu, circles around drug trafficking and money laundering on the Northern Spanish coast and runs internationally on Netflix.
Beta Film’s MD Moritz von Kruedener, said: “Deutsche Telekom has realised European high-end series to be an essential part of a successful platform strategy. Often, these programs connect more with the viewer than American series do, in a sense that they hit closer to home.
“Beta is an important player in the development, production and distribution of European series. It makes a lot of sense to establish this partnership and support Telekom in their European strategy.”