Fox Networks Group Asia has appointed Andy Baek as head and vice president of National Geographic Channels.
Baek, who is currently Fox Networks Group Asia’s head and VP of Hollywood movie channels, will occupy a dual role, continuing to look after regional channel brands such as Fox Movies, Fox Action Movies and Fox Family Movies.
At Nat Geo Channels, Baek will be responsible for overseeing the channel team operations, including programming, production, acquisition and strategy.
He will continue to be based in Hong Kong, reporting directly to Keertan Adyanthaya, executive VP of content and communications at Fox Networks Group Asia.
Adyanthaya said: “Andy has a strong record of success with Fox Networks Group Asia, having grown and launched the region’s most loved entertainment channels.
“With his unique skills in unlocking channel potential and deep knowledge of the pan-Asian landscape, I have no doubt that he will continue to make National Geographic channels a home for exploration, adventure and the ground-breaking storytelling which has defined the brand for over 130 years.”