The companies claim that the seven-channel package will provide ‘the best of Spanish TV’ in a single offering, which will be made available to pay TV operators across Europe.
AMCNISE will provide its thematic channels to the bouquet: Canal Cocina (cooking); Canal Decasa (lifestyle); Sol Música (Spanish music); and Somos (classic Spanish cinema).
Atresmedia will supply Atrescine (contemporary Spanish cinema); Atreseries (series); and Antena 3 Internacional (news and entertainment).
“After having experienced a fourfold increase in the number of subscribers to Atresmedia Internacional’s channels in Latin America and the United States, the next step is to expand in Europe, a region with high potential,” said Javier Nuche, general manager of Atresmedia Internacional.
“This alliance strengthens our competitive position within Europe due to AMC Networks International Southern Europe’s trade capacity, while offering audiences a first-rate Spanish TV channel bouquet.”
Manuel Balsera, senior vice-president of sales, marketing and digital at AMCNISE added: “Through this partnership we look to provide operators across Europe with an exclusive and diverse range of Spanish TV content.
“This exceptional, new channel bouquet meets the growing demand for Spanish-language content in other European countries, where there are currently more than 23 million Spanish speakers”.