Nice names new CEO as Aass makes MTG switch

Nice Entertainment Group has hired a new CEO after incumbent Morten Aass was named at the head of the Scandinavian producer’s broadcaster cousin in Norway.

Morten MogensenModern Times Group content exec Morten Mogensen (pictured left) will now lead Nice (below right), with Aass becoming CEO of Modern Times Group Norway.

Nice sits within European broadcasting group MTG, and has had Aass as its leader since 2010.

He is moving to MTG Norway to replace Trygve Rønningen, who exited last year to become channel director of rival commercial broadcaster TV2.

Mogensen, meanwhile, joined MTG in 2005 as commissioning editor at MTG Denmark before becoming CEO of FremantleMedia-owned prodco Blu Productions and then became programming boss at Monday Productions.

In 2011, he rejoined MTG Denmark as programme director before becoming the wider group’s chief content officer for Scandinavia and central and eastern Europe.

Morten Aass“Telling great stories is what we do and Morten is one of our most experienced leaders of talented content creators,” said Jørgen Madsen Lindemann, who is president and CEO of MTG an chairman of Nice. “He will lead the nice team’s ongoing development as a creator and distributor of truly world class entertainment.

“I also want to thank Morten Aass, founder of Nice Entertainment Group and its CEO since 2010, for building this great company together with his fantastic super passionate story telling team, and to congratulate him on his new role as CEO of MTG Norway.”

Nice currently comprises 28 production companies in 16 territories, and now also houses UK-based distributor DRG. Aass was its CEO in 2013 when MTG paid €84.6 million (US$90.3 million) for control of Nice, which was last year the subject of sale speculation, though no deal materialised.

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