Talpa sells celebrity ageing format to BTV

Formats company Talpa has shopped its new format, Story of My Life, to Bulgarian free TV broadcaster BTV.

The show, in which celebrity couples are artificially aged using prosthetics and make-up, and then filmed as they see their newly aged up partners.

It launched as a special on RTL4 and the Dutch broadcaster will launch a full series in 2017.

In Germany, Vox has ordered a local version of the show and Talpa has also just shopped it to Channel One in Russia.

Netherlands-based, ITV-owned Talpa launched the new format at MIPCOM.