US Hispanic broadcaster Telemundo as launched Telemundo International Studios here in Cannes.
The NBCUniversal-owned Spanish-language giant is expanding the existing US studio space into the international market.TIS will make scripted formats for the international market, as well as short form content.
“Telemundo International Studios will tap into an international growth opportunity at a time when Telemundo is delivering unprecedented ratings,” said Cesar Conde, Chairman of NBCUniversal International Group and NBCUniversal Telemundo Enterprises. “With this new production unit, we will continue to innovate and raise the bar in original Spanish-language content production in the US and abroad.”
Marcos Santana, president of Telemundo International, will lead the new business unit having been part of the team behind the original Miami-based Telemundo Studios, and part of its development committee since its inception.
“The launch of Telemundo International Studios is a representation of the growth of our division, which further develops the expansion of our offer, increasing our catalogue and distribution opportunities for markets and platforms that demand programming for a well-defined audience with established consumption habits,” he said.
TIS will be based in Miami, working in tandem with the existing Telemundo Studios. Telemundo president Luis Silberwasser and Perla Farias, senior VP, development will be on the the TIS programing committee, as will NBCUniversal Telemundo Enterprises Digital Media boss, Peter Blacker.