Trace is due to launch five thematic channels on US over-the-top service YipTV early next year.
The carriage deal is for celebrity sport channel Trace Sport Stars, and four music channels – Trace Gospel, Trace Tropical, Trace Toca and Trace Africa.
The Trace Gospel agreement marks the channel’s first launch in the US, less than a month after its worldwide premiere.
“This carriage deal demonstrates the appetite for multicultural audiences in the US for the Trace channels,” said Trace vice-president of distribution, Timothée Vidal.
“The launch of Trace Gospel, a music channel exclusively dedicated to gospel music, also gives ahint about the channel’s potential and positive reception in the US, a major market for the gospel music genre.”
YipTV launched earlier this year and targets Hispanics and other multilingual groups in the US with live TV broadcasts from around theworld.
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18 June 2018 @ 11:08:55 UTC