The co-located TV and film events concluded last week. Organisers have estimated deals worth US$263.2 million were sealed at the market.
In the wake of the event, UK-based production and distribution group All3Media said it will team with ATF to launch a new formats pitching competition at next year’s event.
Yeow Hui Leng, ATF senior project director said: “ATF and SS 2015 placed a stronger emphasis on digital business strategies and content creation. We are especially encouraged by the strong showing and support from the industry.”