Studio Glam ID will sit alongside producer Studio Glam, working out of Tel Aviv as a separate entity.
The division will focus on partnerships with broadcasters, producers and distributors that create international formats. Studio Glam said it would use an “innovative” format development model that allowed broadcasters to set production aspects and optionally distribute the resulting show.
Studio Glam founder Ami Glam will head the creative elements of Studio Glam ID, and oversee all development.
“The new division is a huge and exciting step forward, as it opens up opportunities to work with new players”, said Glam. “Studio Glam ID will focus on working closely and in full collaboration with our partners. It’s paramount that the expansion of the studio does not jeopardise the high quality and standards we pride ourselves on.”
The news comes soon after another Israeli production company, Gil Productions, launched a new formats development and distribution company, Gil Formats, which scored a first deal for new factual entertainment format Capturing the Moment with Germany’s ZDFneo this month.
Studio Glam heads to MIPCOM this year with a trio of new formats: Double or Nothing, a challenge-based game show created with Armoza Formats; Knockout, a hidden camera prank show created with Keshet International; and The Decision, a new factual entertainment format currently in production for Channel in 10 Israel.