Sky’s group chief executive Jeremy Darroch is due to deliver a ‘Media Mastermind Keynote’ at MIPTV in April.
Darroch is due to speak on the first day of the content market, on Monday April 13, as part of the MipTV conference programme, which is themed this year around “The Millennial Shift” and the move towards newer forms of entertainment.
His appearance will be the first time Darroch will address the international media industry since Sky’s acquisition of Sky Italia and a majority interest in Sky Deutschland last year.
Darroch said: “2015 will be a great year for entertainment programming on Sky. The launch this month of Fortitude, our most ambitious drama yet, and the first to launch simultaneously across all five of our markets, is just the first in a slate of exciting new shows that we are bringing to screen this year.”
“I look forward to coming to MIPTV 2015 to lift the lid on our plans and talk to the industry about the scale of the opportunity as we work together to create a powerhouse for TV content across Europe.”
MIPTV will run from 13 to 16 April 2015 at the Palais des Festivals, Cannes, France.
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