Broadcaster trio is latest to Do That

I Can Do That imageBroadcasters in Belgium, Turkey and Peru and a Russian prodco have acquired Armoza Formats’ primetime show I Can Do That! for local remakes.

Belgium’s VMMa and Turkey’s Star TV have commissioned local formats, while Peru’s Frecuencia Latina has gone a step further and ordered two seasons. Furthermore, Endemol Russia has acquired local production rights.

The show, in which celebrities undertake show-stopping features and challenges, has now sold to territories including China, France, Germany, Spain, Portugal, Brazil, Australia, Sweden and Norway.

The Peruvian deal marks the first time Israel-based Armoza has sold a format into the South American territory.

I Can Do That! is a distinctive format that answers the need in the industry for a fresh and spectacular prime time show. It is the next generation of entertainment formats, combining celebrities with new and ever-changing, breath-taking talents,” said Armoza’s CEO Avi Armoza.

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