According to a Reuters report, which cites unnamed sources, the two have now ended discussions over Time Warner Cable taking a 25% stake in the business. Though talks may resume, none are planned for now, the report said.
Negotiations reportedly starting earlier this month after Hulu’s owners Disney, 21st Century Fox and Comcast scrapped plans to sell the full site, deciding instead to recapitalise the business.
Hulu’s owners revealed in mid-July they had decided against selling Hulu to the remaining bidders at auction, DirecTV or AT&T and the Chernin Group, for around US$1 billion. Instead, they pledged to put US$750 million in new funding into the business “in order to propel future growth.”