A stronger performance by its radio and TV production activities in the fourth quarter failed to compensate a decline in advertising activities over the course of the year for Lagardère Active, the media arm of the French conglomerate.
While Lagardère Active’s radio interests saw growth of 7.5% in the fourth quarter, its TV channels managedonly to achieve stable year-on-year revenues, with subscription growth compensating for advertising decline.
For the full year, Lagardère Active’s revenues dropped 3.9% on a like-for-like basis to €1.014 billion, with advertising dropping by 5.9%, mostly due to a decline in magazine advertising.
Overall TV activities – channels and production combined – generated growth of 0.7%.
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12th December 2018