Under the new structure, ZDFE will organise its business across four divisions.
Peter Lang will run ZDFE.junior, which will sell kids and youth-skewed content.
Scripted content will fall under the ZDFE.drama division, which will be run by Tasja Abel.
Documentary programming will be distributed by ZDFE.factual, headed by Ralf Rueckauer.
General entertainment, music and sports shows and formats will fall under the remit of ZDFE.entertainment. That division will have Sylvia Brucker as its chief.
The department bosses and new COO, Burcksen, will report to CFO Alexander Coridass who remains in overall charge.
He said: “We at ZDF Enterprises are not only looking back on 20 years of corporate history in 2013, but we shall also be offering our German and international clients and business partners an even better service in the future thanks to the new structure.”