Video game company Konami’s TV distribution and brand management unit 4KMedia has sold the latest installment of anime series Yu-Gi-Oh! into France and Italy, following MIPCOM and MIPJunior.
4K manages the Yu-Gi-Oh! anime brand outside Asia and former 4Kids executive Brian Lacey is part of the company.
In France 4K has shopped the latest 49-episode Yu-Gi-Oh! series, Yu-Gi-Oh! ZEXAL, to Lagardere’s Canal J and Gulli channels and in Italy to independently-owned kids channel K2.
4Kids used to manage the Yu-Gi-Oh! brand and the property was the subject of a legal wrangle between 4Kids and TV Tokyo last year.
Rights now reside with 4K internationally (ex-Asia) and a subsidiary of Saban Capital in the US.
In the US Yu-Gi-Oh! ZEXAL already airs on Saban’s Vortexx block on The CW. In France the new series will debut later this month.