International formats giant Endemol has struck a deal with Simon Fuller’s XIX Entertainment to coproduce and distribute Jennifer Lopez-fronted talent show ¡Q’Viva!
Endemol will coproduce the US version of the Latin themed musical talent show, which sees Lopez and her husband Marc Anthony travel across North and South America looking for new stars, and will also
look to produce international versions of the show outside of the States.
Fuller’s XIX Entertainment is currently in “advanced negotiations” with English and Spanish-speaking broadcasters in the United States and it has also struck a sponsorship deal with Blackberry.
The deal was struck between Darren Borg, chief marketing officer, XIX Entertainment, and Philippe Maigret, EVP, acquisitions, Northern America, Endemol.