Endemol has appointed Ana Langenberg its Netherlands-based head of format distribution. Langenberg will report to executive director creative production support, Iris Boelhouwer and work with CCO Paul Römer’s programming team.
She has been upped from licensing manager at Endemol Group. The company said her role will involve ensuring formats travel seamlessly through the group as well as leading the distribution of formats in territories where Endemol does not have a local presence.
Langenberg joined Endemol in 1998 and has worked in various distribution roles since, helping to establish Big Brother in Latin America and inking the company’s first deals in India where she sold formats including Fear Factor to local broadcasters.
Paul Römer said: “Ana has an outstanding track record in maximising the value of Endemol’s IP around the world and she has played a pivotal role in the growth of our business in Latin America and India. She is an ideal candidate to lead our format distribution activities and further build our business in this area.”