Nordisk inks TV2 Denmark deal

Nordisk Film TV World has inked a deal with TV2 Denmark to represent all of its locally produced formats for international distribution.

This follows Nordisk’s deal last month to represent formats produced by Swedish public broadcaster SVT and furthers the company’s expansion with third party producers.

This comes as broadcaster TV2 Denmark closed its international sales arm TV2 World earlier this year.

Nordisk will distribute formats including Celebrity Devil Race, 24hour Comedy Battle and Liar Liar and will launch the shows at next month’s Mipcom.

Celebrity Devil Race follows celebrities as they go stock metal racing. The show debuted with record ratings on TV2 Denmark and is also being made by TV2 Norway. 24hour Comedy Battle sees stand up comedians forced to work in a series of random jobs such as at a slaughterhouse or fire station and Liar Liar is a talkshow with a twist.