Half Ton Mum, Eyeworks one-off documentary on Renee Williams, the 29-year-old mother of two, who at 450 kilos is fattest woman in the world, has been a big ratings hit.
On Channel 4 in the UK the show was on January 2, from 9pm to 10pm. The show achieved a very good 17.4% audience share in the 4+ demographic, above its time slot average and second overall (source: Channel 4 / BARB).
In 2007, Channel 4 averaged a 8.6% audience share in the 4+.
The documentary aired in Sweden on Kanal 5 on January 23, starting at 8pm. It averaged a 17.7% audience share in the 3+ (source: Kanal 5 / MMS).
In 2007, Kanal 5 averaged a 8.2% audience share in the 3+.
In the Netherlands, the documentary aired on RTL5 on February 26, starting at 22.30. It generated a very good 12.2% audience share in the 6+ (source: RTL5 / SKO).
In 2007, RTL5 averaged a 5.3% audience share in the 6+.
RATINGS FOCUS – in association with The WIT