YouTube


Logan Paul ads suspended after YouTuber tasers dead rats

YouTube has suspended controversial YouTube vlogger Logan Paul soon after he tasered deceased rats in a video posted to his channel. YouTube’s Twitter account for vloggers today tweeted it had temporarily banned adverts from his channel “[i]n response to Logan Paul’s recent pattern of behaviour”. Paul caused widespread outrage after posting a video depicting a […]

eMarketer: YouTube ‘close to saturation’ in the UK

More than 90% of digital video viewers in the UK regularly visit YouTube with the platform “close to saturation”, according to eMarketer. The research firm’s first YouTube forecast for the UK market said that 40.4 million people, or six out of 10 people in the UK, will watch video via the YouTube app or website […]

Most UK kids now reject TV for personal devices – study

For the first time this year the majority of UK children view most video content on devices other than traditional TV sets, according to a new study into kids’ media consumption. It also noted that binge viewing is a “growing habit” among children. YouTube remains the top way for children to watch on-demand content, with […]

OTT value to reach $119bn by 2022

Over-the-top (OTT) providers of digital TV such as Netflix and Amazon, are set to reach the value of US$119.2 billion in 2022, according to a report by Juniper Research. Over the course of five years the value of the digital TV and video industry will jump by US$55 billion. It is predicted to jump from […]

Opinion: TV content – where’s the innovation?

Megan Goodwin, joint managing director of digital consultancy Interactive Rights Management, argues TV companies are running scared of innovation in both production and progamme making, and wonders where the real disruptors are coming from. It’s no secret that the TV marketplace is going through major upheaval at the moment. As Ofcom found in its Communications Market […]

Google: YouTube should not be regulated like a broadcaster

Google’s European president Matt Brittin has said it is “appropriate” that YouTube is not subject to the same regulations as broadcasters and newspapers. Speaking at an RTS event in London this week, Google’s president of EMEA business and operations rejected the idea that YouTube is essentially broadcaster and should be treated as such in the […]

‘Half of TV and video viewing on mobile by 2020’

By as early as 2020 half of all TV and video viewing will be done on a mobile screen, due to an increasing consumer preference for on-demand and catch-up TV over linear viewing. This is according to Ericsson’s latest Mobility Report, which claims that mobile video traffic will grow by around 50% annually through 2023 […]

‘FAANG effect’ creating UK production shortages

Research by Creative Skillset (CS), the industry skills body for the screen-based creative industries in the UK, shows that the boom in quality television caused by FAANG (Facebook, Amazon, Apple, Netflix and Google) may lead to a production talent shortage. While the UK production sector is enjoying a boom, driven by recent SVOD demand and […]

GroupM: young will ‘erode TV viewing’ as they age

Growing older no longer increases television viewing time, according to GroupM’s ‘The State of Video’ report. The WPP-owned advertising media giant calculated that Generation Y (those born between the early 1980s and mid-90s) and Generation Z (birthdates roughly between 1995-2014) will “erode viewing” to the equivalent of about one percentage point a year over the […]

YouTube Red orders Rabbit reality show

Online service YouTube Red has commissioned a reality competition series from Finland’s Rabbit Films. Ultimate Expedition will see eight celebrities with no climbing experience attempt to scale the 19,970ft Mount Tocllaraju, with YouTube star and Rabbit USA president Jukka Hildén presenting. The ten-part show will roll out on Google-owned SVOD service YouTube Red in 2018. […]

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